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Collection Marketing Strategy

Marketing Strategy

by select Business Expert Press authors

Print Version


Collection Price: $75.00

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e-Book Version


Collection Price: $50.00

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About the Collection

Print or digital e-Books, XanEdu brings applied, concise Business Expert Press collections to your students, ready to use off-the-shelf or customized for your class.

Collection 11: Marketing Strategy

Courses that match with this Marketing Strategy collection include:

  • Marketing Management
  • Customer Relationship Management
  • Multicultural Marketing
  • Marketing strategy
  • Online Marketing and Fulfillment
  • Social Media Marketing
  • Business and Social Media
  • Business Etiquette/Social Media

Books in this collection:

11-1-digital-marketing-management

Digital Marketing Management, Second Edition: A Handbook for the Current (or Future) CEO
Author: Debra Zahay
Pub Date September 30, 2020
Pages 189
ISBN 9781951527921
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11-2-customer-relationship-management

Customer Relationship Management: How To Develop and Execute a CRM Strategy
Author: Michael Pearce
Pub Date March 8, 2021
Pages 214
ISBN 9781953349644
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11-3-multicultural-marketing-is-your-story

Multicultural Marketing is Your Story
Author: Eliane Karsaklian
Pub Date June 21, 2023
Pages 178
ISBN 9781637424698
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11-4-winning-with-strategic-marketing

Winning with Strategic Marketing: Driving Success for Startups and Small Businesses
Author: David Altounian, Mike Cronin
Pub Date December 28, 2023
Pages 174
ISBN  9781637425497
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Related titles in this collection

Related titles in any collection can be swapped for any of the core collection books listed above.

Contact us for customization options, including adding your own materials to a collection.

11-related-1-fast-fulfillment

Fast Fulfillment: The Machine That Changed Retailing
Author: Sanchoy Das
Pub Date August 9, 2021
Pages 248
ISBN 9781637420768
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11-related-2-share-building-social-media-word-of-mouth

#Share: Building Social Media Word of Mouth
Authors: Natalie T. Wood, Caroline K. Muñoz
Pub Date December 07, 2022
Pages 218
ISBN 9781637424148
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11-related-3-social-media-is-about-people

Social Media is About People
Authors: Cassandra Bailey, Dana Schmidt
Pub Date July 13, 2022
Pages 118
ISBN 9781637422625
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11-related-4-ensuring-civility-online

Ensuring Civility Online: Professional Etiquette in the Virtual Workplace
Author: K. Virginia Hemby
Pub Date December 5, 2023
Pages 128
ISBN 9781637425435
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